The AI engine Fit Assessment
BetaNotCo engages in food innovation, sustainable production, and develops technology-driven solutions, focusing on alternative proteins derived from plants.
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NotCo is a Food Tech company using proprietary AI, Giuseppe, to develop market-winning product innovation, formulations and flavors for both global partners and our own brands. With more than 100 products launched and 24 issued patents, NotCo’s expert team and tech enable companies to innovate and renovate faster while addressing key industry challenges.
Founded in 2016, with offices in five countries including the U.S., NotCo has been driving transformation for 7 of the world’s top 20 CPG companies including a joint venture with Kraft Heinz US.