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Analytics IQ

The AI engine Fit Assessment

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Blurb

AnalyticsIQ is a dynamic, Marketing Data and Analytics company focused on providing innovative consumer data and analytics solutions.

HQ Location

Atlanta (United States)

Founded

2007

Employees

51 - 200

Total funding raised

$15.00M

Last Funding Event

Series A, $15.00M, August 25, 2019

Smart insights

  • Catherine Msc (Chief People Officer) worked at Lilium as Head of People Business Partnering for 1.5 years (2021 - 2022)
  • Val Miftakhov (Founder & CEO) worked at Google in various roles, including Head of R&D, Google for Work Incubation, for a total of 4 years (2012 - 2016)
  • 6m headcount growth: 25%
  • 1Y headcount growth: 94%
  • Headcount-to-last-round ratio: 5.3 employees/$M

Analytics IQ growing marketing data and predictive analytics innovator. They are the first data company to consistently blend cognitive psychology with sophisticated data science to help you understand the who, what and why behind consumers and the decisions they make every day. Their accurate and comprehensive consumer database, PeopleCore, provides access to data attributes you can’t find anywhere else. From demographics and affluence categories to psychological drivers and purchase predictors, marketers rely on their data to fuel personalized experiences across channels. Recognized as one of the “Top 100 Most Promising Big Data Solution Providers”, AnalyticsIQ is headquartered in Atlanta, Georgia, and employs a team of industry veterans, data scientists and cognitive psychologists with over 100 years of collective analytical experience. their fast and flexible approach makes it easy to get started using sophisticated data to grow your business.