Sesamers is the AI revenue platform for the event industry. Exhibitor and attendee data becomes the backbone of new operating systems for organisers, enabling revenue optimization, sales increase and new product offerings. We replace existing outdated and fragmented systems and bring this €150B ageing industry into the AI-era. We can now automate customer (exhibitor/visitor) acquisition, sourcing, qualification, generate dynamic pricing, offer financing options, matchmake exhibitors and visitors through agentic workflows, generate personalized content and reduce production costs. Event organizers are forced to adapt as customers are getting accustomed to new user experiences enabled by Artificial Intelligence, and rising production costs creates strain on the current business model.